Digital Closet ("we", "us") is a wardrobe app for iPhone and iPad. This policy explains what information the app uses, why, and the choices you have. Contact: [email protected].
The short version
- Your closet lives on your device. You can use Digital Closet without an account.
- When you use an AI feature, the photos and details needed for that request are sent to our server to produce the answer, and are not stored afterwards.
- We do not sell your data and we do not track you across other companies' apps or websites.
Information the app uses
Your wardrobe. Photos of your clothing, the details you add (name, category, colour, closet, wear history, outfits, plans and trips) and your settings are stored on your device.
AI features. When you use features such as describing a piece from a photo, What to Wear, Outfit Matcher, Style Advisor, Find My Colors, trip planning or outfit pictures, the app sends our server the photos and wardrobe details that request needs. If you choose to use a photo of yourself (for example, to see an outfit on you or to find your colours), that photo is sent for that request too. Our server passes this to our AI service provider to generate the result. Request content is used only to produce your answer and is not kept after the request is complete. Your style answers from onboarding and your outfit history are included only if you turn on personalised styling in Privacy settings.
Location. If you allow it, the app uses your approximate location to show today's weather and to suggest weather-appropriate outfits. Weather is provided by Apple WeatherKit. We do not store your location.
Purchases. Digital Closet Plus is sold through the App Store. Apple processes payment; we never receive your payment details. Our subscription provider (Superwall) receives purchase and subscription status, paywall interactions and basic device information (such as device model, iOS version, language and an anonymous app identifier) to show paywalls and confirm your subscription.
Codes. If you redeem a code, we store a one-way protected record of the code and an anonymous identifier for your device or account, so that each code is used once. We do not store the code itself in readable form.
Device integrity. To protect our AI service from abuse, the app uses Apple's App Attest to prove requests come from a genuine copy of the app. This uses an anonymous, app-specific key, not your identity.
Accounts (if offered). If you create an account, we store your name, email address and the closet data you choose to sync so it is available across your devices. You can delete your account and its data at any time in the app.
Support. If you email us, we use your message and email address to reply.
What we do not do
- We do not sell or rent personal information.
- We do not use your data for third-party advertising or tracking.
- We do not use your photos to train AI models.
Service providers
We use trusted providers to run the app: our AI service provider (image and text generation), Render (server hosting), Neon (database, for accounts and code redemption), Superwall (paywalls and subscription status), Apple (App Store payments, App Attest, WeatherKit). They process data only to provide their service to us.
Retention
Wardrobe data stays on your device until you delete it or the app. AI request content is not retained. Account data is kept until you delete your account. Code redemption records are kept for as long as the codes are valid.
Your choices and rights
You can delete pieces, closets and photos at any time, turn off personalised styling and location access in the app or in iOS Settings, and delete the app to remove its data from your device. Depending on where you live (for example under the GDPR or CCPA), you may have rights to access, correct, delete or object to processing of your personal information. Email [email protected] and we will respond within 30 days.
Children
Digital Closet is not directed to children under 13, and we do not knowingly collect their personal information.
Changes
We will update this page when our practices change and revise the date above.
Contact
Digital Closet · [email protected]